Sunday, June 15, 2008

British Reflections on American Advertising

I happened to be perusing news stories on BBC, and ran across this very funny commentary on American Advertising:

http://news.bbc.co.uk/2/hi/programmes/from_our_own_correspondent/7453357.stm


Take the following example, where he's talking about the little disclaimer at the end of pharmaceutical advertisements:


Sometimes these are spelled out in a warm tone implying this is all a bit of a formality imposed by our fuss-budget of a government.

On other occasions they are rattled out at speeds normally only reached by horse racing commentators in the closing stages of a big race.


All-in-all a very funny article. I hope you check it out.

Cheers!
Basil

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